With 2 billion active monthly users and a mind-boggling 100 billion messages exchanged every day, leveraging WhatsApp's massive userbase is a no-brainer. So what’s the latest with WhatsApp chatbots and how exactly do you get one?
Whether it's answering FAQs or giving personalised assistance, chatbots on WhatsApp are changing online communication strategies for business and impacting bottom lines. Some other benefits include:
- Anytime, anywhere customer support
- Conversational and personalised interactions
- Lead-generating communication
Sounds great! But how do you implement a WhatsApp chatbot? In this write-up, we're talking exactly that by comparing popular options WhatsApp Business by Meta and Chatfuel!
The great news for professionals of technical and nontechnical backgrounds is both WhatsApp Business by Meta and Chatfuel offer no-code chatbot creators that simplify the process of building and customising chatbots. Both platforms also offer enhancements you can experiment with in taking your customer service and lead generation to the next level.
What is WhatsApp Business by Meta?
WhatsApp Business by Meta is a new way for small business owners to connect with customers and grow their business. With WhatsApp Business, businesses create a verified business profile that includes important company information like business hours, location, and contact information.
One of the best features of WhatsApp Business by Meta is the ability to automate quick replies. This saves business owners time by letting them quickly answer common questions and provide basic information to customers. Additionally, businesses use WhatsApp Business to send notifications, like order confirmations and delivery updates. Businesses can send personalised messages to customers too or even create customised greetings for specific customers and customer groups.
What is Chatfuel?
Global platform Chatfuel offers AI-powered as well as rule-based chatbots for 24/7 WhatsApp support. Having built a presence on Facebook and Instagram, Chatfuel’s mission remains ‘cheetah-speed’ growth through increased sales and support. With a revenue-sharing partner programme now in place, there’s even more incentive to check out this popular chatbot provider.
Users of Chatfuel rave how easy it is to switch between actual chatbot building and then flow (dialogue) creation. Their responsive UI is also a plus when constantly switching back and forth during the backend building process! Chatfuel offers automated marketing solutions too so expect some nice extras with any WhatsApp chatbot from Chatfuel.
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